H&M x SIMONE ROCHA

Behind-the-Scenes

I brought my unique perspective to the H&M x Simone Rocha collaboration by capturing behind-the-scenes moments of the spring/summer capsule collection. Using these intimate glimpses, I not only provided impactful BTS photography but also leveraged the imagery to contribute to the art direction for social media. This project is a testament to my ability to blend creativity with strategic storytelling.